Edmonds Military Wire: Find your next mission as a marketing manager in 2016

Michael Schindler
Michael Schindler

Transitioning from active duty to the civilian sector can be a bit like venturing into a mission assignment that has all the appearances of being simple, yet once engaged, quickly reveals a number of uncertainties. The big uncertainty for most is: “will I get hired?”

What is certain is that companies, agencies and organizations are hiring. The unemployment rate for all veterans was 5.3 percent in 2014, a decrease from 6.6 percent in 2013. To make some real number sense, that means over 10 million of your Veteran brothers and sisters are employed.

But you need to go in prepared – just like all your previous missions. You need to know everything about the company you are about to interview with and how you will add value.

I recently had a “what are you looking for in a candidate” conversation with Mike Moore, Vice President Channel Strategy at Averetek, an award-winning channel marketing software and services company with locations in Boston and Edmonds.

His answers were a bit nontraditional. He wasn’t like most corporate executives who state they only want years of a specific trade skill – he spoke on the importance of character, aptitude and fit. In simple terms, do you follow a strong moral code, do you have the ability to learn quickly and often, and can you get along with others?

If so, you may have a role at Averetek. You’ll need to possess a few marketing skills of course…and you’ll either need to live in Boston or want to live there (for you Seattle fans, you don’t have to become a Patriots fan).

Averetek is a creative, fun, yet fast-paced company that works with leading technology companies like SAP, Google, Citrix, and Splunk. And they are seeking a marketing manager who shares their mission and values.

When it comes to mission, their mission is to help reduce the friction in sales and marketing work that vendors and their channel partners encounter as they try to grow their businesses.

If you are facing a bit of “uncertainty” in this coming year, but are confident in your abilities to add value, can align with their mission, and want to experience Boston, then do your research and reach out to Averetek.

— By Michael Schindler

Michael Schindler, Navy veteran, and president of Edmonds-based Operation Military Family, is a guest writer for several national publications, author of the book “Operation Military Family” and “The Military Wire” blog. He is also a popular keynote and workshop speaker who reaches thousands of service members and their families every year through workshops and seminars that include “How to Battle-Ready Your Relationship” or “What Your Mother-in-Law Didn’t Tell You.” He received the 2010 Outstanding Patriotic Service Award from the Washington State Department of Veterans Affairs.

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